Scarlett Fiona Reed has been dreaming up delightful, timeless, personalized interiors since 1998 (and way before that in her own home).
Scarlett’s Philosophy:
I believe a home should constantly evolve, rather than be permanently “decorated”, things should be acquired over time, as the budget allows, and as the perfect pieces are found. I believe you should never have an item in your home that you do not love. I stay away from trends. I am obsessed with natural fabrics. I have a connection with the old, the stories and soul of a piece are almost as important as the beauty. Your home should be comfortable and work with the way you live. There are no hard and fast rules in my book, I make them up as I go.
Experience:
I’ve worked under two very talented designers. From one I learned everything technical, including an extensive background in paint, color and window treatments, and how to work with clients. From the other I was lucky enough to be instilled with a love of antiques, linen, texture, and reserved, serene, special spaces. I’ve also worked in an upholstery shop, so I know how things are made down to the last nail head. In the past six years I have developed my own style: found, timeless, organic, thoughtful and whimsical.
Saffron and Genevieve was recently voted Best Interior Design and Best Home Decorating Store by Good Times Santa Cruz readers! Also runner up for best antiques, furniture and unique gifts.
Some recent comments from satisfied customers:
The sconces are amazing. Probably one of my favorite things in the house. Our Thanksgiving dinner came off great and the dining room was a joy to spend time in. Thanks again for making our home so beautiful.
Scarlett – wow – the shades are a great investment. They make the rooms so sophisticated. I can’t believe I OWN THEM! thank you for all of your hard work. My dream is being realized.
I LOVE my new sofa, it could not be any more perfect, I may cry.
You have the best ideas! Thanks for bringing it all together. I’m so excited.
You are the BEST!
You’re brilliant. the chair and ottoman are perfect.
Wow, Scarlett! You are goooooood! Thanks for doing all this work for me!!! I appreciate it!